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Sam Shure

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The profile · researched 22 October 2026

Sam Shure splits his catalogue in two

A Berlin producer raised on classical piano and his father's oud, Sam Shure spent a decade making melodic, narrative electronic music — then in July 2026 put out a plain house EP on Rekids and began keeping his club records and his album records deliberately apart.

Two musical households, one piano

Shure's upbringing put classical Europe and Cairo in adjacent rooms. His mother played classical music throughout his childhood and had him singing in her church choir; his father, the Egyptian jazz musician Basem Darwisch, played the oud in the oriental jazz ensemble Cairo Steps. Piano lessons started at four, with his father teaching. Interviewed in March 2022, Shure traced his writing habits straight back to that house — oriental scales, tablas, the Arabic lute and the awkward metres of jazz heard before any of it was a production choice.

The earliest records wore the inheritance openly. His first production work went out on MUKKE, downtempo and organic, closer to arranged instrumentation than to club tooling. Darwisch eventually appeared on his son's records as a player rather than an influence: the oud on "Mirage" is his.

By the end of that first phase Shure had settled in Berlin, which is where his career has been based since, and where the clubs he names as reference points — Berghain, Panorama Bar, Heideglühen, Club der Visionäre — sit within a short ride of each other.

Stil vor Talent and the melodic decade

The relationship that made his name began in 2018, when Oliver Koletzki's Stil vor Talent licensed his track "Leila" for the label's Schneeweiß compilation series. EPs on the imprint followed, among them the two tracks still most often played back at him, "Kasra" and "Nandoo". Laconia, his debut album, landed on Stil vor Talent in 2019 — ten tracks, with Cioz and Cook Strummer among the collaborators and Darwisch on oud — and marked the move from downtempo arrangement towards music meant for a room with a sound system.

Shure has since described that pivot as a decision rather than a drift. "I am really happy that I had the stamina and the dedication to make a change," he said in 2022, crediting producers such as Invōker and Aera with pulling him out of organic house and towards something he found more durable.

The catalogue widened from there. His 2022 remix of Monolink's "Reflections" passed a million streams and set up a working partnership: the pair released "Your River" on Cercle Records on 20 June 2025, a track both of them were already playing out. He has released through TAU, HABITAT and Magnifik, charted on Beatport with "Deviated", and put out "Bring It Back" with Bora Uzer and "Qualified" with Fiona Kraft on CORE Records, Tomorrowland's label, where one of his titles became the best-selling release on the imprint. By mid-2026 his recorded output had drawn over 66 million streams since his 2016 debut, with DJ support logged from Pete Tong, Âme, Dixon, Adriatique, Mind Against, CamelPhat, Blond:ish, Damian Lazarus and the Keinemusik camp.

A Floorplan set, and the Belinda EP

The most consequential thing to happen to Shure's music recently was not a release but a night out. A Floorplan set at Panorama Bar sent him back to classic house and Detroit records, and he wrote the resulting tracks almost entirely in one sitting. The Belinda EP came out on Rekids — Radio Slave's label, and Shure's debut there — on 3 July 2026, on 12-inch vinyl and digitally: three tracks, the title cut, "String Theory" with the Franco-Swiss producer Deer Jade, and "No Time To Play".

Talking about the record in July 2026, Shure framed it as a deliberate separation of jobs. Keeping his club productions apart from his longer narrative music, he said, had become central to how he now works, and the club side had a clearer brief after that Panorama Bar night: warm, organic instruments, high energy, flow. On method he was less prescriptive — "It's less about a formula and more about following whatever the track is asking for."

The trade press read it the same way. A DJ Mag review in July 2026 noted that the languid atmospheres and intricate percussion of his earlier output had been set aside in favour of unambiguous dancefloor function, picked the title track as the strongest of the three for its off-kilter central motif, praised the disco strings on the Deer Jade collaboration, and found "No Time To Play" polished but the least affecting thing on the record.

Autumn 2026: the state of the touring

Shure's 2026 has been a club-and-festival year rather than a headline-tour one. The biggest booking was Tomorrowland Belgium, where he played De Schorre in Boom on Saturday 18 July 2026, taking a 90-minute slot from 20:30 to 22:00 on the Melodia by Corona stage. The rest of the summer ran through the circuit his sound has always suited: The Penthouse Dubai at Five Palm Jumeirah on 8 August 2026, then Whispers at Oak Street Beach in Chicago on 15 August 2026.

Earlier years had already put him in front of mixed-format crowds — Burning Man, fabric in London, WooMoon in Ibiza, Tulum, and the Berlin rooms of Watergate and Sisyphos — and the pattern has held: long-night venues and festival side stages rather than arenas. Songkick logs 65 past performances and around 6,700 people subscribed to his concert alerts, which is a fair measure of where he sits: well-supported by other DJs, not yet selling a building on his own name.

Nothing has been announced to follow Laconia. Shure has said he is working on separate projects and intends to keep pushing further into house, which, given how the Rekids EP was written, is likely to mean more short, functional releases before any second album. The nearest confirmed date is a return to The Penthouse Dubai on 31 October 2026.

What the night actually is

A Shure booking is a DJ set, not a live show with instrumentation on stage, and it is sized to the room rather than to a production budget: ninety minutes at a festival, considerably longer in a club. The staging is whatever the venue supplies — his Tomorrowland slot sat under the Melodia stage's own design, and the Dubai and Chicago dates are rooftop and beach-club settings where the view does the work.

What has changed in 2026 is the material. The newer Rekids tracks are built for energy and syncopation rather than for the slow narrative arcs of the Stil vor Talent period, and he has said outright that he now writes club records to a different standard than album records. The practical effect is a set that leans harder and earlier than the one that followed Laconia, with the melodic catalogue still present but no longer setting the pace.

The show, now

A Sam Shure show in late 2026 is a DJ set rather than a live band, sized to the booking: he played ninety minutes at Tomorrowland Belgium on Saturday 18 July 2026, taking the 20:30–22:00 slot on the Melodia by Corona stage at De Schorre in Boom, and works longer in clubs and at beach and rooftop venues such as The Penthouse Dubai at Five Palm Jumeirah, where he played on 8 August 2026 and returns on 31 October 2026, and Whispers at Oak Street Beach in Chicago on 15 August 2026. Staging is the venue's own; there is no touring production. The notable change is in what he plays. Since a Floorplan set at Panorama Bar sent him back to classic house, Shure has been writing club tracks to a separate brief from his album material — warm organic instruments, high energy, continuous flow — and the Belinda EP, released on Rekids on 3 July 2026, supplies the harder end of the set, with its title track the most road-tested of the three and the Deer Jade collaboration "String Theory" carrying the disco strings that a July 2026 DJ Mag review singled out. Festival slots tend to place him before a stage's late peak rather than at the top of a bill, and his draw reflects that: Songkick counts 65 past performances and roughly 6,700 subscribed fans, with the heavier endorsement coming from other DJs — Pete Tong, Âme, Dixon, Adriatique, Mind Against, Damian Lazarus and the Keinemusik circle all play his records.

Researched from electronicgroove.com · djmag.com · rekids.bandcamp.com · technobeatscloud.com · electronicgroove.com · zmaagency.com · beatportal.com · songkick.com